Agency of record for global lead generation

InfinityQS came to Refactored for a new website.

We delivered an evolution.

An evolutionary relationship, thriving over more than 7 years, delivers ongoing, adaptive strategy and hands-on support across a full spectrum of integrated programs, modernizing digital marketing and accelerating sales success.

InfinityQS came to us at a pivotal moment: they were taking their legacy software brand into the cloud. They needed to boldly modernize their marketing and build a roadmap for their future.

We met them where they were, re-igniting their legacy brand and relaunching their website while delivering strategic recommendations along the way. Almost immediately, InfinityQS made us their agency of record, bringing us into direct collaboration with their team to provide:

  • Proactive guidance and market research

  • Practical digital strategies

  • Rich, SEO-driven on-site, blog, and collateral content

  • Video tips and success stories

  • Polished digital campaigns

Throughout our six-year partnership, we enabled their team to pivot and adapt to market disruptions and business shifts. For InfinityQS, marketing became the driver of business innovation, supporting continuous sales success—even through the global pandemic.

Our partnership—transformed once again with the company’s acquisition by Advantive in 2022—is a living example of synergy and teamwork.


  • Best Rebrand of a Digital Property

  • Marketing Campaign of the Year

  • Best ABM Pilot Program

  • Top Search Advertising (SEM/SEO)

  • Marketing Solution for Sales & Customer Service



  • Brand

  • Messaging

  • Marketing strategy

  • Content creation

  • Digital collateral

  • Lead generation

  • Digital Marketing

  • SEO

  • Video

  • Website design & development

“By transforming our approach to marketing, we were able to achieve our goals more quickly than I could have hoped. Refactored’s breadth of capabilities and depth of expertise enabled them to bridge our customers’ needs with our creative vision—and enabled InfinityQS to implement an integrated strategy across multiple channels. I can think of no one better to help me realize this marketing evolution than the team at Refactored.”

— Greg Matranga, Vice President of Global Marketing, InfinityQS

Where Do We Start?

We love helping B2B and member-based organizations bring their stories to life.

And we’d love to hear from you and learn about your needs and goals.

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