Digital Marketing

Implement results-focused digital strategies that marry content, market insight, and optimal campaign techniques.

Get measurable, meaningful results with strategic digital marketing.

Your organization’s future depends on your ability to reach and convert new customers—and keep current customers and prospects active.

However, without an integrated strategy, your company can spend a lot of money—fast—without seeing measurable results.

The right mix of tactics, guided by a well-planned, strategic approach, can help you capture your prospects’ most valuable asset: attention.

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Paid Media

Generate Traffic

Reach your target audience through demand and lead generation programs that inform, engage, and convert.

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Maximize Results

Increase qualified traffic to your site while lowering the cost of paid media spend.

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Digital Marketing Tactics + SEO: Strike the Right Balance

Strategic pairing delivers ongoing improvement—cost effectively.

When you partner with Refactored, you can expect higher volumes of qualified traffic—while simultaneously lowering the amount of paid digital marketing you need over time.

Build a foundation

At the outset, technical SEO optimizations aid the paid search and ads that are carrying the weight of traffic generation.

Grow qualified leads

Data-driven digital marketing paired with targeted content elevates your visibility, and you’ll see a balance between the programs.

Optimize site gravity

Over time, SEO brings in more highly qualified leads—and the overall cost of customer acquisition goes down.

Why an Integrated Digital Strategy?

“Spray and pray” is a costly and ineffective approach to paid digital advertising and search.

Today’s approach to SEO and digital advertising isn’t random; it’s guided by data-driven strategy. Lean on our expertise, and we’ll employ an integrated mix of customized programs and proven tactics to improve site traffic, support your marketing and sales initiatives, and increase conversions.

“We were jumping into the digital marketing space from scratch, and we knew we needed a partner who was knowledgeable; someone we could trust to make realistic recommendations and help us make sound, cost-effective choices; and someone who would be truly invested in our success. Refactored helped us to define a path to our goal, and they were able to help us apply what we were learning along the way.”

— Ed Powers, Vice President of Client Success, InteliSecure

Where Do We Start?

We love helping B2B and member-based organizations bring their stories to life.

And we’d love to hear from you and learn about your needs and goals.

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