Need for a New Platform
After a year hiatus on digital advertising leading up to a new platform release, InfinityQS (a market leader in quality intelligence software) was ready to renew its pay-per-click (PPC) program. A new product, new branding, and new website design demanded a renewed advertising effort—and Refactored was ready to deliver. The objectives: Get the company back into the market after nearly a year away; support new brand and messaging awareness; generate high-quality leads, demo requests, and free trial downloads … and make it all affordable.
Winner of a Silver 2018 Gold Key Award
Paid, Owned, Earned Media - $150K +