KORE SOFTWARE

Website Brand Refresh Powering HubSpot Integration

Challenge

Hidden Opportunities

A global leader in sports business and management solutions, KORE Software works with hundreds of professional sports organizations globally. Through SaaS, expert consultation, and other services, KORE helps organizations understand, at a granular level, how well their placements perform. KORE’s mission: help brands cut through the noise of a media-saturated world to connect with authentically engaged fans. To further modernize the brand and more effectively connect with customers and prospects, KORE needed to identify key opportunities to optimize use of the HubSpot platform.

Deliverables

Brand

Website

Hubspot Marketing

Service Offerings

Brand Design

Website Design & Development

Hubspot Audit & Optimization

Lead Generation Strategy

Solution

Orchestrating a Strategy

As their brand continued to evolve, KORE wanted to modernize many aspects of their go-to-market strategy. The company had used HubSpot for blogging, conversion assets, and resource downloads. However, they wanted to harness the full power of the platform to achieve three distinct goals: Modernize the brand, improve nurture sequences, and simplify marketing processes. As a Certified HubSpot Solutions Partner, Refactored audited KORE’s use of HubSpot and identified key opportunities for improvement, such as outdated or irrelevant landing pages on the KORE website. We also provided a comprehensive assessment of recommended changes and strategies.

“They helped me find gaps in our HubSpot technology that were missing. They suggested approachable ways to make adjustments that fit our team’s sales & marketing process and routine use.”

— Eva Rieder, Sr. Marketing Manager, KORE Software

Results

Equipped with a Game Plan

Our HubSpot audit provided KORE with a clear understanding of how to achieve their goals and further evolve as a brand. By prioritizing optimization opportunities—including data cleansing and sales enablement strategies like a re-engagement email program—we helped to ensure maximum efficiency. Using our assessment report as a guide, KORE was able to modernize their brand, nurture more meaningful leads, and secure measurable results from their HubSpot investment.

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